..how many will come? It's one of the more popular questions we get about this project. So, let's look at the numbers...
In 2008, the Augsburg MBA program completed a study on behalf of CMR. A survey conducted as part of this study indicated that 61% would be willing to travel 40 miles or greater to visit the museum. This strong response convinced the researchers to expand their target demographic to a 50 mile radius of Rochester reaching nearly 60,000 children.
In the end, they projected attendance for the first five years of CMR's operation to be roughly 40,000 visitors per annum!
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